Communication Practice


“They really listened to the challenges we face and delivered a creative, insightful strategy that’s put us on the map”


Tees Valley Unlimited




We deliver effective communications based on strategic insight and sector expertise. At Madano we focus on positive outcomes, not outputs – creating a tangible impact that will enhance your market position and competitive advantage.


Stakeholder engagement, both for external and internal audiences, is achieved through defining a clear strategic direction and requirements. We immerse ourselves in your industries and issues, and create messages and materials that resonate. Working alongside a range of organisations we understand how to enhance reputations, create brand awareness, and make change happen in order to deliver against your business objectives.

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“Madano are experienced, down to earth and pragmatic”

Motor Accidents Solicitors Society

What we’re known for:

  • Proposition and Messaging

    We develop incisive messaging and impactful communication materials, helping you strengthen your market position and stand out from the competition.

  • Stakeholder Engagement

    Reaching out to those who matter most to an organisation, often using social channels and media relations as an intermediary, we create powerful engagement strategies to build stakeholder dialogue, advocacy and support.

  • Crisis Management

    Managing a crisis well is vital to an organisation’s long term reputation. We help you prepare for the inevitable through training and rehearsal, risk assessment and horizon scanning, and have an international, expert team to support you when that crisis hits.

  • Public Affairs

    We understand the processes and environment in which policy is formed. Armed with this knowledge, we offer expert political advice, helping you to engage with decision makers and influence policy developments.

  • Coaching and Training

    We offer a range of customised coaching and training programmes, ranging from public speaking and crisis management to internal communications. These are designed to help you develop the skills needed to build competitive advantage or navigate complex change.

  • Reputation Management

    We help you to better understand what key audiences think about you and your competitors and support you in building, enhancing and protecting that reputation amidst rapidly shifting social, economic and political backdrops.

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Sector Expertise

Madano’s consultants come from a variety of backgrounds, which means we have expertise in a number of industries and sectors.


We’re particularly known for our work in: